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Walt Disney’s Magical Blu-Ray Tour to Hit Lenox Square in Atlanta

WALT DISNEY STUDIOS MAGICAL BLU-RAYâ„¢ TOUR, SPONSORED BY PANASONIC, BRINGS HIGH-DEFINITION HOME ENTERTAINMENT TO LENOX SQUARE MALL

Consumers To Experience Exciting High-Definition Blu-Ray Disc® Technology, Interactive Games and First Look At Upcoming Cars and Meet the Robinsons Blu-Ray Releases

WHAT: Disney‘s Magical Blu-Ray Tour, sponsored by Panasonic, provides local shoppers at the Lenox Square Mall with a first hands on experience of Blu-ray technology. The interactive exhibit is designed to educate consumers about the features and benefits of Blu-ray high-definition home entertainment technology.


The Magical Blu-ray Tour consists of several interactive stations that allow consumers to experience the picture perfect audio and video quality of high-definition Blu-ray technology and other special features such as integrated menus, personal scene selections, title specific games and high-definition bonus materials. Consumers will also get first-hand experience playing the interactive “Liar’s Dice” game from Pirates of the Caribbean: Dead Man’s Chest and preview upcoming Blu-ray disc titles, Disney/Pixar‘s Cars and Disney’s Meet the Robinsons. A highlight of the tour is a special mini-theater hosting hourly live presentations on Blu-ray technology and high-definition.


WHEN:
10 a.m. to 9 p.m. – Friday, November 30th
10 a.m. to 10 p.m. – Saturday, December 1st
12 a.m. to 7 p.m. – Sunday, December 2nd

WHERE:
Lenox Square Mall
3393 Peachtree Road NE
Atlanta, GA 30326

WHY: The Blu-ray Disc format is currently the leading high-definition packaged media supported by the foremost entertainment companies in film, music, gaming and computer industries. Blu-ray discs deliver a truly unique high-definition viewing experience that showcases picture quality at six times the resolution of standard DVDs and theater quality uncompressed audio in addition to enhanced menus, games and high-definition bonus materials. Disney’s Magical Blu-ray Tour is devoted to providing clarity to the growing number of consumers confused by high-definition home entertainment technology.